A recent study done by statista.com has shown that the average employee sends and receives 376 emails per day! That is a lot of emails to look over and make sure you are addressing everyone’s needs and expectations properly. With all of this going on in our...
As sellers, we’re always looking for tips, tricks… anything to make our lives just a little easier. Listen, media sales can be a challenging and competitive industry and to be the best, one must be willing to put in the time and effort to build a client...
Appointment setting is one of the most requested topics these days. Let’s face it; sellers are always looking for the most effective way to attract new clients. So, let’s tackle this topic head-on. In working with media-based companies all over the country,...
Oh, it’s the delightful time of the year when many advertising contracts are due for renewal. Listen, everyone knows retaining existing customers is more cost-effective than finding new ones. In fact, the White House Office of Consumer Affairs says it costs at least 7...
In today’s competitive sales market standing out can be challenging that is why we have partnered with local state broadcasters’ associations to develop a training plan that will help station sellers be the best that they can be. Our “Marketing Pro” program is...
If you’re in sales, you’ve had to deal with the stresses that come along with selling. While some people thrive on the stress, others can crumble underneath it. Listen, we all have stress whether you’re in sales or not, but what’s concerning is...