by Jessica Bennett | Apr 15, 2026 | Communication, Sales, Sales Relationships, Sales Training, Selling, Training
Let me ask you something, are you running into more “let me think about it” lately? Not flat-out no’s…just hesitation. Because that’s what I’m hearing across the board right now. And honestly, it’s not always about your proposal. Most of the time, it’s that...
by Jennifer Lane | Apr 1, 2026 | Emotional Intelligence, P1 Selling, Sales, Sales Relationships, Sales Training, Seller Success Program, Selling, Ten-Minute Trainer Network
Some weeks in sales just feel heavier than others. The calls take more effort. The emails are harder to write. Even small tasks feel like a lot. And when support or communication feels limited, it can make it even tougher to stay positive. If that’s where you are...
by Jessica Bennett | Mar 13, 2026 | Advertising, Communication, Sales, Sales Relationships, Sales Training, Selling, Training
One of the most important conversations happening between sellers and advertisers today centers around return on investment. Clients are no longer satisfied simply knowing their message aired or their ad ran. They want to understand how their marketing dollars are...
by Jessica Bennett | Feb 18, 2026 | Advertising, Communication, P1 Learning, Sales, Sales Relationships, Sales Training, Selling, Training
The media landscape continues to shift at a pace that can feel relentless. Layoffs, restructuring, tighter budgets, expanding AI tools, and evolving client expectations have created a climate of uncertainty across our industry. It would be easy to respond by pulling...
by Jennifer Lane | Jan 6, 2026 | Leadership, Leadership Development, Management, Marketing, Motivation, Movitvation, Rising Above, Sales, Sales Relationships, Sales Training, Selling, Speed and Swagger, State Broadcasters Associations, Ten-Minute Trainer, Ten-Minute Trainer Network, Tips, Training, Training Trends
The media industry is changing rapidly—and staying relevant requires strong leadership, confident sellers, and forward-thinking strategy. That’s exactly why Rising Above was created. Rising Above is a two-day virtual summit designed for broadcasters, media sellers,...
by Jennifer Lane | Dec 17, 2025 | P1 Learning, P1 Plus, P1 Selling, Sales, Sales Cycle, Sales Relationships, Sales Training, Seller Success Program, Selling
Written by Jessica Bennett The start of a new year is more than a calendar reset, it is a strategic opportunity. For professionals in media broadcasting, the pace of change continues to accelerate audience behavior shifts, technology evolves, revenue models adapt, and...