by Jennifer Lane | Aug 5, 2020 | COVID-19, Online Training, Rising Above, Sales, Sales Training, Training, Webinar, Workplace
A few weeks ago we had the honor of co-hosting an event with Swagger Institute called Rising Above which was a virtual sales & management media summit. To our knowledge, a virtual “conference” for the media industry had never been pulled off before, so...
by Jennifer Lane | Jul 21, 2020 | COVID-19, Online Training, Rising Above, Sales, Sales Training, Training, Webinar, Workplace
We are so excited to be partnered up with the Swagger Institute and the National Alliance of State Broadcasters Associations (NASBA) to provide a virtual sales and management training summit coming TOMORROW, July 22nd and 23rd called Rising Above! This summit will...
by Jennifer Lane | Jul 8, 2020 | C.N.A., COVID-19, Online Training, Sales, Sales Training, Training, Workplace
Over the past several months the majority of us have gone from working an 8am to 5pm job at the office to working from home… when/as we can. Listen, it’s been a challenge and as many of us gear up to head back into the office, it’s safe to assume...
by gbland | Jun 3, 2020 | Advertising, C.N.A., Cold Calling, COVID-19, On-Boarding, On-Demand, Online Training, P1 Plus, Sales, Sales Training, Training
My business partner Katey Woolam and I launched the P1 Plus entry level sales program eight years ago and from the very beginning the mission of the curriculum was straight forward. To on-board new sellers to the broadcast industry and provide them the coursework...
by gbland | May 8, 2019 | Broadcast, Curriculum, Education, P1 Futures Program, Radio, Sales, Sales Training, Television, TV
It’s no secret that young professionals aren’t busting down the door for broadcast sales positions. And they’re especially not rushing to our tables at career fairs. But what if we took their biggest objections and turned them upside down? We already do this to...
by gbland | Apr 16, 2019 | Broadcast, Curriculum, Education, P1 Futures Program, Radio, Sales, Sales Training
With new generations entering the workforce, the broadcast industry asks itself, “How can we draw in the future sellers?” The truth is, it is difficult to explain the benefits of broadcast if young professionals still have questions about how it operates. ...
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