by Jessica Bennett | Oct 13, 2026 | Advertising, Communication, Sales, Sales Relationships, Selling, Training
AI is no longer something local businesses are simply hearing about. Many are already using it to write social posts, create marketing content, respond to reviews, brainstorm promotions, research competitors, and save time. And their customers are using it, too....
by Jessica Bennett | Sep 15, 2026 | Communication, Sales, Sales Relationships, Sales Training, Selling, Training
The final three months of the year bring changing customer needs, seasonal events and valuable sales opportunities. Yet many advertisers wait until the last minute and invest in one short holiday promotion. Media sellers can help clients take a more strategic...
by Jennifer Lane | Aug 28, 2026 | Communication, Networking, Sales Relationships
If you ever watched How I Met Your Mother, you probably remember one of Barney Stinson’s favorite moves. He would walk up to someone, gesture toward his friend, and say: “Haaave you met Ted?” Then he would walk away. Now, I’m certainly not suggesting we adopt Barney’s...
by Jessica Bennett | Jul 20, 2026 | Communication, Sales, Sales Training, Selling, Training
Summer often brings a slight change of pace, making July the perfect time to step back and evaluate your business. Between prospecting, client meetings, proposals, and closing orders, it’s easy to stay focused on what’s directly in front of you. But the...
by Jennifer Lane | Jun 29, 2026 | Communication
Communication is one of the most important skills in business, yet it’s often one of the least developed. Whether you’re leading a team, working with coworkers, serving customers, or managing difficult conversations, your ability to communicate clearly can...
by Jessica Bennett | Jun 16, 2026 | Communication, Sales, Sales Training, Selling, Training
Summer often brings a different pace to the business world. Decision-makers take vacations, schedules become less predictable, and many media sellers experience a slowdown in client activity. While it can be tempting to view summer as a challenging season for sales,...