Mental Health Awareness Month: A Time to Prioritize Your Wellbeing

Mental Health Awareness Month: A Time to Prioritize Your Wellbeing

Mental health is no longer a taboo topic at work. Thankfully, we’ve moved beyond that. However, while we’re better at supporting colleagues, are we neglecting our own mental well-being? This Mental Health Awareness Month, let’s dedicate some focused...
Building a Dynamic Media Sales Internship Program

Building a Dynamic Media Sales Internship Program

Welcome to the world of media sales, where every day is a new adventure! Creating an effective internship program is crucial for nurturing the next generation of sales professionals. With sales being a competitive market, your internship program at your station must...
Be Your Own Coach

Be Your Own Coach

We’ve all had coaches or mentors in our lives, whether it was your little league coach, a college professor, or a coworker. Coaches are an invaluable resource for everyone, at any stage of life. Their role is to help us learn, grow, and evolve into the best version of...
The Power of Emotional Intelligence

The Power of Emotional Intelligence

In today’s rapidly evolving world, personal and professional success hinges on more than just technical skills and knowledge. Emotional Intelligence (EI), often referred to as Emotional Quotient (EQ), is a crucial factor that plays a significant role in...
Stay Sizzlin’ This Summer

Stay Sizzlin’ This Summer

School is out, the sun is shining, and summer is here! While summer can be a busy time, between festivals, fairs, and family vacations, it can also be a difficult time to maintain your sales momentum. Whether your contacts are out of the office, or deciding to back...
Equality vs. Equity – One Size Does Not Fit All

Equality vs. Equity – One Size Does Not Fit All

When we start talking to clients, we know that a Customer Needs Assessment is crucial to understanding and meeting their individual needs. We’re told time and time again that one size does not fit all when it comes to advertising and media sales. The same is true in...