Blog Written by Derron Steenbergen In today’s crowded marketplace, customer loyalty isn’t just a nice-to-have—it’s a critical differentiator between businesses that thrive and those that struggle. Customers don’t just want good service; they want personalized service...
Nurturing client relationships is a vital skill for salespeople seeking long-term success. Quality relationships foster trust, loyalty, and ongoing engagement, ultimately leading to more closed deals. In competitive markets, it’s crucial to stand out as a...
Have you ever had to decide on a work project or personal situation and didn’t know what to do? For me, this happens more times than I would like to admit. Decisions shape our lives, and making the wrong choice can lead to missed opportunities or unwanted outcomes. To...
By Derron Steenbergen Sometimes, it all begins with sports… After going to college to be a school teacher and realizing I could not do that the rest of my life, I found myself in the broadcasting business. I began selling and doing play by play for high school sports....
Mental health is no longer a taboo topic at work. Thankfully, we’ve moved beyond that. However, while we’re better at supporting colleagues, are we neglecting our own mental well-being? This Mental Health Awareness Month, let’s dedicate some focused...
Welcome to the world of media sales, where every day is a new adventure! Creating an effective internship program is crucial for nurturing the next generation of sales professionals. With sales being a competitive market, your internship program at your station must...