by Jessica Bennett | Oct 13, 2026 | Advertising, Communication, Sales, Sales Relationships, Selling, Training
AI is no longer something local businesses are simply hearing about. Many are already using it to write social posts, create marketing content, respond to reviews, brainstorm promotions, research competitors, and save time. And their customers are using it, too....
by Jennifer Lane | Oct 1, 2026 | Sales, Sales Cycle, Sales Relationships, Sales Training, Selling
October may be the season for ghosts—but disappearing clients are never fun. If prospects frequently vanish after promising conversations, Brandeis Hall has an important reminder: Ghosting usually begins before the client stops responding. The warning signs are often...
by Jessica Bennett | Sep 15, 2026 | Communication, Sales, Sales Relationships, Sales Training, Selling, Training
The final three months of the year bring changing customer needs, seasonal events and valuable sales opportunities. Yet many advertisers wait until the last minute and invest in one short holiday promotion. Media sellers can help clients take a more strategic...
by Jessica Bennett | Aug 10, 2026 | Advertising, Sales, Sales Relationships, Selling
Back-to-school promotions have wrapped up, students are settling into their routines, and local businesses are turning their attention toward fall. For media sellers, September is not the time to slow down, it is the bridge between summer promotions and the busiest...
by Jennifer Lane | Aug 3, 2026 | Advanced Sales Training, Customer Needs Analysis, Customer Service, Digital Sales, Goals, Renewals, Sales, Sales Cycle, Sales Relationships, Sales Training, Selling, Ten-Minute Trainer Network
As summer winds down, many sales professionals begin thinking about renewal season. The mistake is believing it starts in September or October. In reality, renewal season begins today. The strongest renewals are not won during the renewal meeting. They are earned...
by Jessica Bennett | Jul 20, 2026 | Communication, Sales, Sales Training, Selling, Training
Summer often brings a slight change of pace, making July the perfect time to step back and evaluate your business. Between prospecting, client meetings, proposals, and closing orders, it’s easy to stay focused on what’s directly in front of you. But the...
