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7 Things You Should Be Doing in Sales 

7 Things You Should Be Doing in Sales 

by Jennifer Lane | Mar 7, 2023 | Digital Sales, Goals, Sales, Ten-Minute Trainer, Ten-Minute Trainer Network, Uncategorized

As sellers, we’re always looking for tips, tricks… anything to make our lives just a little easier. Listen, media sales can be a challenging and competitive industry and to be the best, one must be willing to put in the time and effort to build a client...
Introducing Our Marketing Professional Program

Introducing Our Marketing Professional Program

by Jennifer Lane | Jun 7, 2022 | Digital Sales, Marketing Pros, Sales, Sales Relationships, Sales Training, Selling

In today’s competitive sales market standing out can be challenging that is why we have partnered with local state broadcasters’ associations to develop a training plan that will help station sellers be the best that they can be. Our “Marketing Pro” program is...
Solutions vs. Spots 

Solutions vs. Spots 

by Jennifer Lane | Mar 16, 2022 | Advertising, Digital Sales, Sales Relationships, Selling, Success

One of the favorite phrases of a wily veteran manager in a company we work with is “You always go back to the devil you know.”  In the increasingly competitive world of broadcast marketing, that means selling spots rather than selling solutions. Relatively...
How to Rock The New Year as a Salesperson

How to Rock The New Year as a Salesperson

by Jennifer Lane | Dec 8, 2021 | Digital Sales, Goal Management, Goals, P1 Learning, Sales, Sales Cycle, Selling, Success

It’s that time of year when every salesperson must start thinking about the new year and come up with goals and metrics for 2022. Sounds easy, right? Well, for some it can be both stressful and daunting. BUT no need to stress! Because lucky for you, we’ve come up with...
How to Send A Cold Email

How to Send A Cold Email

by Bryan Marriott | Oct 20, 2021 | Communication, Digital Sales, Marketing, P1 Learning, Sales Relationships, Tips

I’m going to say it — prospecting sucks. The thought of picking up the phone and reaching out into the unknown just feels all wrong. Think about it, throughout our childhood, we were told not to talk to strangers. “Stranger danger,” right!?  Fast forward a few years...
Ten-Minute Trainer: Top 5

Ten-Minute Trainer: Top 5

by Jennifer Lane | Aug 19, 2021 | Digital Sales, Goals, Sales, Sales Training, Selling, Success, Ten-Minute Trainer, Training, Training Trends

Earlier this summer, P1 Learning’s Speed Marriott and the Swagger Institute’s Derron Steenbergen launched “Speed & Swagger: Ten-Minute Trainer,” a weekly video training series designed to educate and motivate media sellers and managers during these...
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The Benefits of Microlearning for Your Employees

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7 Things You Should Be Doing in Sales 

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