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Marketron Aligns With P1 Learning To Create A Digital Sales Training Library

Marketron Aligns With P1 Learning To Create A Digital Sales Training Library

by Jennifer Lane | Jan 12, 2021 | Digital, Digital Sales, Online Training, Sales

OVERLAND PARK, KS (January 12, 2021) – P1 Learning has teamed up with Marketron to expand the resources on digital advertising that are available to media sales professionals in the Marketron Learning Center, an online training platform that provides best...
4 Stages in the Consumer Purchase Path

4 Stages in the Consumer Purchase Path

by Jennifer Lane | Jan 6, 2021 | Digital, Digital Sales, Sales, Sales Cycle, Selling

We often hear people questioning broadcast media’s relevance in the years to come. Something along the lines of “how does broadcast fit into today’s digital world?” Here at P1 Learning we’re confident on broadcasting’s future! Not only will we have a seat at the...
10-Tips For Creating Holiday Format Revenue

10-Tips For Creating Holiday Format Revenue

by Speed Marriott | Nov 4, 2020 | Broadcast, Digital, Digital Sales, Holiday

It’s the most wonderful time of the year! Typically, stations that make the switch to holiday music enjoy a substantial increase in listenership. Interesting when you think that the holiday music phenomena goes against virtually all of the rules of programming....

Learning Digital Sales with a Broadcast Lens

by gbland | May 2, 2017 | Advertising, Digital Sales, Interactive Sales, Media

At P1 Learning, our founders cut their teeth in the broadcast world. Early in their careers, they lived in the world of spots and dots, and organized their days surrounding drive time. And while the emergence of digital media has certainly changed the landscape of the...

Five Common Roadblocks to Selling Digital

by gbland | Mar 28, 2017 | Digital Sales, eLearning, Interactive, Interactive Sales

As an account manager, you know your broadcast and cable product better than anyone. But the ever-increasing demand for digital can put pressure on even the top performers in any cable and broadcast organization. The principles of selling digital are the same, but...

Recent Posts

  • Over Half of U.S. Broadcasters Associations To Attend Virtual Training Summit
  • Marketron Aligns With P1 Learning To Create A Digital Sales Training Library
  • 4 Stages in the Consumer Purchase Path
  • Happy Holidays
  • 5 Tips for Selling Over the Phone

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Recent Posts

Over Half of U.S. Broadcasters Associations To Attend Virtual Training Summit

...

Marketron Aligns With P1 Learning To Create A Digital Sales Training Library

...

4 Stages in the Consumer Purchase Path

...

Happy Holidays

...

5 Tips for Selling Over the Phone

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