In an increasingly interconnected world, the way you present yourself has never been more critical. Whether you’re an entrepreneur, a professional, or simply navigating social media, your personal brand is your unique fingerprint—shaping how others perceive and...
In today’s rapidly evolving broadcasting and media landscape, staying ahead of the curve is the key to success. And as your station sets its sights on expansion and growth, investing in online training can be your secret weapon. But the key lies in equipping...
Back by popular demand, Rising Above: A Virtual Sales & Management Summit will return on January 24 & 25th, 2024 for its 5th year in a row! This virtual summit is a great way to gather your team and kick off 2024! In past years, attendees have left this event...
Here we are on the cusp of another Winter. With Halloween now behind us, Thanksgiving upon us and Christmas and New Years just around the corner, this can be the time that you put yourself in a position to not only finish 2023 strong, but help jumpstart next year. ...
The branding process is really important for two reasons. First, your primary objective is to help your client (you know, the advertiser) craft an effective brand image for his or her business. So you are going to want to help them answer questions regarding their...
When it comes to attracting an on-air audience, no one knows how to do it better than our very own Katey McGuckin-Woolam who was a radio personality in the Kansas City area for over 25 years. Recently I had the privilege to sit down with Katey to discuss her...
