Broadcast Media In A Digital World

“Where does radio and television fit in with digital media?” I may be a bit biased, but I feel that not only do we have a place at the table, I’ll dare say that we’ve got an opportunity to sit at the head of that table. Broadcast radio and television are remarkably...

Digital Marketing Budget

I came across this article in a recent edition of the I.A.B. SmartBrief eNewsletter. If you are not currently subscribing to this publication published daily by the Interactive Advertising Bureau, you should be. It’s free, well written and I believe one of the best...