7-Week Rookie To Ready

OnBoarding Program

Our live assist sales onboarding program, P1 Plus, is designed to take entry level media sellers from “rookie to ready” in just seven weeks. Each seller will be taken through an intense combination of live and online training courses, conference calls, testing, and homework assignments.

Built For Today's Learner

The courses are short, fun, and designed to help move the sales needle. In other words, less theory and more results. 


Comprehensive Lessons

From prospecting new accounts, servicing those accounts and asking for the renewal, we’ll take a deep dive into the sales cycle.

Group Networking

Along with other media sellers from across the globe, you’ll quickly find out that you’re not the only new one to the industry.

You’ve Got A Packed Agenda.

As for us… we only have one thing on our list. And that’s to build the confidence and know-how of entry-level media sales employees.

  • 1-on-1 with P1 Learning Trainers
  • 40+ Online Video Courses
  • Individual Course Testing & Homework Assignments
  • Close of Program Final Project with Potential Client

    Just $650 per person

At the close of the program, our team of trainers will take sellers through the entire sales cycle resulting in a presentation with a real account.

2024 Session Dates

January 8th

In Session

March 18th

Now Registering!

July 8th


September 16th


Looking For EEO Training Credit?

We can help. Our P1 Plus training program qualifies for a Prong 3 EEO credit.

The Weekly Training Breakdown

Week 1

Introduction. Welcome to media sales! It’s tough being the new kid on the block. Not to worry, we all started the same way. These courses will introduce you to your new career path.

Week 2

The Sales Cycle. There’s lots to cover, so we’ll take a big picture overview of the sales process. If it doesn’t all sink in… that’s okay. We’ll dive a bit deeper in the coming weeks.

Week 3

The Product. It’s time to wrap up the general product portion of your training and get to know YOUR brand, your competition, agency, and customer landscape. During our next discussion you will be given your next assignment: the Scavenger Hunt! One of our favorites… but we’re getting ahead of ourselves.

Week 4

Account Management. It’s time that we transition from the product focus… to the customer focus.

Week 5

Deep Dive. It’s time to take an in-depth look at prospecting, setting and prepping for your first appointment, conducting a needs assessment, writing and giving a quality presentation, asking for the order, customer service and getting the renewal.

Week 6

Money Week. Review the courses from last week and begin setting appointments from your newly identified prospect list.

Week 7

Final Project. Complete your C. N. A. and written presentation.

Final Review

Program Wrap-Up. Prepare for your final 1-on-1 review.

Just A Few Testimonials

The P1 Plus program was a success with our new TV sales recruit in Phoenix. He’s much farther along with this training, than if we had just handed him the Yellow Pages. I did a role play with him last Friday. He utilized the PowerPoint format that he learned with the P1 Plus training and he did a great job. He’s already making appointments and going on calls. 

Ken K.

Television General Manager

I found P1 Plus to be the most informative, useful, and entertaining training program that I have been through in my sales experience. Not only did it help me dive deeper and learn more about my company and management team, it taught me new ways to approach when presenting and closing a potential client! Great stuff!

Katey S.

Digital Account Executive

P1 Learning’s P1 Plus program is different than other sales training programs that we have used because it is not just a one day seminar or webinar and it’s over. P1 Plus is a program that is several weeks in length, with different weekly lessons utilizing a “live” coach. The student is expected to use this information in the field during that week with their clients. Each student is held accountable for that week’s assignment because there is a follow-up meeting with his/her coach where they discuss the outcome of that week’s experience. The really valuable part of this program is that the coach sends a weekly report to the manager explaining how the student is performing.

Lou V.

Broadcast Media President

Since I have taken the [P1 Plus] program I have gained so much confidence in my approach. My boss hired a new marketing consultant and asked me if I felt she should take P1 Learning’s P1 Plus program and I said most certainly. I also have to say I made $10,000 more this year than last year and I believe it is because of what I learned in the class. Thank you so very much!!!

Nicole J.

Marketing Consultant

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