Welcome to the world of media sales, where every day is a new adventure! Creating an effective internship program is crucial for nurturing the next generation of sales professionals. With sales being a competitive market, your internship program at your station must...
Internships are a two-way street. On one side, you have a young professional looking for experience to grow their career. On the other side, you have employers taking a chance on potential talent with the idea that they will help the company prosper. The end game is...
It’s no secret that young professionals aren’t busting down the door for broadcast sales positions. And they’re especially not rushing to our tables at career fairs. But what if we took their biggest objections and turned them upside down? We already do this to...
With new generations entering the workforce, the broadcast industry asks itself, “How can we draw in the future sellers?” The truth is, it is difficult to explain the benefits of broadcast if young professionals still have questions about how it operates. ...
Whether you’re living your dream job in media right now or your on your way up, it’s always a good idea to keep your networking pipeline full. There are a number of ways to find and nurture new acquaintances who may be able to enhance your career objectives. ...
The P1 Futures Program is a two-week “pop up” curriculum that brings broadcast sales to the forefront of college students’ minds. Since the beginning of the program, we’ve partnered with State Broadcasters Associations to fund 10+ colleges and universities...
