by Jennifer Lane | Jul 7, 2025 | Sales, Prospecting, Selling, Ten-Minute Trainer, Ten-Minute Trainer Network
We’ve all heard it before: “Nobody’s buying in July.””Decision-makers are on vacation.””It’s just a slow season.” But let’s set the record straight the summer sales slump is a myth. And the best in the business know it. While others...
by Jennifer Lane | Jun 11, 2025 | Advertising, P1 Plus, Sales, Sales Training, Seller Success Program, Selling, Success
Written by Jessica Bennett You’ve probably heard a client say, “We just want to get our name out there” or “We just need more customers coming in”. It sounds simple enough, but as a media seller, you know there’s real strategy behind that request. What they’re asking...
by Jennifer Lane | Jun 3, 2025 | Goal Management, Goals, Motivation, Movitvation, P1 Learning, Sales Cycle, Sales Relationships, Selling, Success, Ten-Minute Trainer, Ten-Minute Trainer Network, Tips
Summer often brings a shift in energy. Clients head out on vacation, inboxes grow quieter, and the pace of business slows. But for small business owners and media sales professionals, this doesn’t have to mean lost momentum. In fact, learning how to stay...
by Jennifer Lane | May 13, 2025 | Advertising, C.N.A., Closing the Sale, P1 Learning, P1 Plus
Written by Jessica Bennett Landing a first-time advertiser is a big win but if you want real success, your goal should be turning that advertiser into a loyal, long-term client. Many first-time advertisers are hesitant. They might be unsure of the process, cautious...
by Jennifer Lane | May 6, 2025 | Advertising, Branding, Digital, Marketing, Media, Personal Brand, Small Business, Ten-Minute Trainer, Ten-Minute Trainer Network, Tips
In today’s noisy digital marketplace, one thing is clear: people aren’t just buying products or tuning into stations. They’re buying into personalities, stories, and authenticity. Whether you’re a media professional trying to keep your audience engaged or a...