by Joe Harrison | Mar 23, 2021 | Closing the Sale, Cold Calling, Digital Sales, Sales, Uncategorized
As you look for prospective clients, it’s important to understand how people think and what motivates them. In short, knowing their personality type can help you make that connection. But you can’t just run up to your prospective client and ask the...
by Joe Harrison | Feb 17, 2021 | Digital, Rising Above, Sales, Sales Training
Author: Jessica Jett-Hill, Director of Logistic, Advantage Systems On January 28th, Jessica Jett-Hill participated in Rising Above: A Virtual Sales and Management Media Summit. For those of you who are not familiar with Rising Above, we partner with the best in media...
by Joe Harrison | Jan 19, 2021 | Broadcast, Economy, Radio, Rising Above, Sales, Sales Training, State Broadcasters Associations, Television, Training, TV, Webinar
OVERLAND PARK, KS (January 19, 2021) – Swagger Institute, P1 Learning and the National Alliance of State Broadcasters Associations (NASBA) have teamed up again to provide a virtual sales and management training summit on Wednesday, January 27th and Thursday,...
by Joe Harrison | Jan 12, 2021 | Digital, Digital Sales, Online Training, Sales
OVERLAND PARK, KS (January 12, 2021) – P1 Learning has teamed up with Marketron to expand the resources on digital advertising that are available to media sales professionals in the Marketron Learning Center, an online training platform that provides best...
by Joe Harrison | Jan 6, 2021 | Digital, Digital Sales, Sales, Sales Cycle, Selling
We often hear people questioning broadcast media’s relevance in the years to come. Something along the lines of “how does broadcast fit into today’s digital world?” Here at P1 Learning we’re confident on broadcasting’s future! Not only will we have a seat at the...
by Joe Harrison | Oct 7, 2020 | Closing the Sale, Customer Needs Analysis, Sales, Sales Cycle, Sales Relationships, Selling, Success
Oh, it’s the delightful time of the year when many advertising contracts are due for renewal. Listen, everyone knows that retaining existing customers is more cost-effective than finding new ones. In fact, the White House Office of Consumer Affairs says it costs...
