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Motivating Yourself During A Recession

by Joe Harrison | Jun 17, 2020 | Advertising, Economy, Goals, Motivation, Sales

We’re happy to bring back guest contributor, Bob “Z” Zuroweste for a third week! With 30+ years in the media industry, you may know Z from his time as VP/Market Manager Clear Channel, Sr. VP/Director of Sales for CBS Radio, VP/Market Manager for...

Keep Your Prospecting Antenna’s Up!

by Joe Harrison | Jun 10, 2020 | Advertising, Economy, Prospecting, Sales

We’re happy to bring back guest contributor, Bob “Z” Zuroweste for a third week! With 30+ years in the media industry, you may know Z from his time as VP/Market Manager Clear Channel, Sr. VP/Director of Sales for CBS Radio, VP/Market Manager for...
Do’s and Don’ts of Advertising During COVID-19

Do’s and Don’ts of Advertising During COVID-19

by Joe Harrison | Jun 5, 2020 | Advertising, COVID-19, Economy, Sales

We’re happy to bring back guest contributor, Bob “Z” Zuroweste. With 30+ years in the media industry, you may know Z from his time as VP/Market Manager Clear Channel, Sr. VP/Director of Sales for CBS Radio, VP/Market Manager for Entercom and...

Welcome To The Business! (It Only Gets Easier From Here)

by Joe Harrison | Jun 3, 2020 | Advertising, C.N.A., Cold Calling, COVID-19, On-Boarding, On-Demand, Online Training, P1 Plus, Sales, Sales Training, Training

My business partner Katey Woolam and I launched the P1 Plus entry level sales program eight years ago and from the very beginning the mission of the curriculum was straight forward. To on-board new sellers to the broadcast industry and provide them the coursework...

Don’t Look Back. It’s Time To Move Forward

by Joe Harrison | May 27, 2020 | Advertising, COVID-19, Economy, Sales

We’re happy to introduce you to our guest contributor, Bob “Z” Zuroweste. With 30+ years in the media industry, you may know Z from his time as VP/Market Manager Clear Channel, Sr. VP/Director of Sales for CBS Radio, VP/Market Manager for...

Advertising In Uncertain Times

by Joe Harrison | Mar 12, 2020 | Advertising, Advertising In A Down Economy, Economy

We’ve heard from many of you in response to clients or potential clients looking to opt-out and/or cancel advertising due to the coronavirus and economic downturn concerns. If this is something that you’re dealing with, I would invite you to log into your...
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