by Joe Harrison | Mar 23, 2021 | Closing the Sale, Cold Calling, Digital Sales, Sales, Uncategorized
As you look for prospective clients, it’s important to understand how people think and what motivates them. In short, knowing their personality type can help you make that connection. But you can’t just run up to your prospective client and ask the...
by Joe Harrison | Mar 2, 2021 | Cold Calling, Communication
Ahh, March – a tricky time of year. Warmer weather is on the horizon and winter is practically in the rearview mirror. It’s quite literally (and metaphorically) a period of rebirth, rejuvenation, and renewal – a great time to rediscover a passion for prospecting and –...
by Joe Harrison | Dec 1, 2020 | Closing the Sale, Cold Calling, Communication, COVID-19
In today’s sales environment, you have to be comfortable using all methods of sales communication. And we know that selling over the phone can be challenging as leads may not want to listen to lengthy sales pitches. So, how can you make your voice heard,...
by Joe Harrison | Jun 3, 2020 | Advertising, C.N.A., Cold Calling, COVID-19, On-Boarding, On-Demand, Online Training, P1 Plus, Sales, Sales Training, Training
My business partner Katey Woolam and I launched the P1 Plus entry level sales program eight years ago and from the very beginning the mission of the curriculum was straight forward. To on-board new sellers to the broadcast industry and provide them the coursework...
by Joe Harrison | Jun 18, 2019 | Cold Calling, Prospecting, Sales, Sales Cycle
Appointment setting is one of the most requested topics these days. Let’s face it; sellers are always looking for the most effective way to attract new clients. So, lets tackle this topic head-on. In working with media-based companies all over the country, we’ve found...
by Joe Harrison | Dec 19, 2016 | Cold Calling, Prospecting, Sales
I’m going to say it… prospecting sucks. The thought of picking up the phone and reaching out into the unknown just feels all wrong. Think about it, throughout our childhood we were told not to talk to strangers. “Stranger danger”, right!? Fast forward a...