by Joe Harrison | Apr 17, 2018 | Broadcast, On Air, Sales
Nothing brings more joy to the on-air personality than the extra cash earned by sitting for two hours in a business and talking on-air four times selling whatever is around them. Nothing brings more moans from the salesperson, who has been instructed by the sales...
by Joe Harrison | Feb 28, 2018 | Broadcast, Education, Sales
February 28, 2018 For Immediate Release Lake Land College broadcasting students earn radio marketing professional certificate Several Lake Land College broadcast sales students recently earned a certificate of completion from the broadcast training company, P1...
by Joe Harrison | Feb 21, 2018 | C.N.A., Customer Needs Analysis, eLearning, Sales
Lets face it… each department within your organization is crucial to succeed. Without the management team you wouldn’t have goals to shoot for, without the accounting department you wouldn’t get paid, without your on-air or talent team you wouldn’t have a product....
by Joe Harrison | Aug 7, 2017 | Sales, Time Management
As an account manager, a typical day consists of the following: All staff meetings, sales meetings, promotions meetings, face to face client meetings… one on one manager meetings, client lunch meetings… and the list goes on and on and on. Look, we are all granted an...
by Joe Harrison | Mar 6, 2017 | Enterprise Account, Sales, Selling
What exactly is an enterprise account? Well.. thanks to our friends and partners at ej4, let’s take brief look… Most salespeople think, mistakenly, that enterprise accounts are the largest accounts in one’s book of business. But, this is not necessarily...
by Joe Harrison | Dec 19, 2016 | Cold Calling, Prospecting, Sales
I’m going to say it… prospecting sucks. The thought of picking up the phone and reaching out into the unknown just feels all wrong. Think about it, throughout our childhood we were told not to talk to strangers. “Stranger danger”, right!? Fast forward a...