by Joe Harrison | Jan 9, 2019 | Broadcast, Communication, Digital, Media
“Where does radio and television fit in with digital media?” I may be a bit biased, but I feel that not only do we have a place at the table, I’ll dare say that we’ve got an opportunity to sit at the head of that table. Broadcast radio and television are remarkably...
by Joe Harrison | Jul 24, 2018 | Branding, Marketing, Media, Sales
With all the money being spent on professional and big college sports, there are other very creative places in the sports world where you can launch a message for your product. The experts are starting to take a serious look at high school and small college...
by Joe Harrison | Jul 10, 2018 | Branding, Media, Performance
For most of us vacations and getting away provide you with the capacity to relieve stress from day to day life. However, from time to time it is just not possible to get out of town for your summer vacation. We have come up with our top 5 tips for reducing...
by Joe Harrison | Jun 28, 2018 | Advertising, Branding, Local, Media
What’s one of the biggest complaints in our industry? There are no good salespeople to hire! While we understand the frustration, there are good people out there, but unfortunately a career in broadcast sales isn’t always on their radar screen. In effort to...
by Joe Harrison | May 2, 2018 | Advertising, Branding, Local, Media
At P1 Learning we’re out to save the world one local store at a time; or as a media company, why should you be concerned about promoting your audience to shop local? Back in 2010 American Express invented Small Business Saturday on the first Saturday after...
by Joe Harrison | Aug 30, 2017 | Broadcast, Media, Recruitment, Sales Training
What is the #1 complaint we hear? “Great sales people are impossible to find!” With the low unemployment rate, it is becoming more and more competitive to locate, attract and hire new sellers. It takes commitment, time, manpower and strategy to...
