by Joe Harrison | Apr 3, 2019 | Broadcast, Goal Management, Radio, Sales, Television, TV
So, how much money do you want to make this year? Your initial response to the above question is probably something along the lines of: “I can’t believe he just asked me that! It’s really none of his business.” And in fairness, you are correct, it is none of my...
by Joe Harrison | Mar 20, 2019 | Branding, Broadcast, Getting Started, On Air Talent, Radio
When discussing radio, one of the most popular and well known positions is the DJ or on-air talent. We all know those famous national DJ’s from Casey Kasem (yes, I grew up in the ’80s) to Ryan Seacrest. But do you know what on-air talent has to do...
by Joe Harrison | Mar 6, 2019 | Branding, Getting Started, Marketing, Networking, P1 Futures Program, Prospecting
Whether you’re living your dream job in media right now or your on your way up, it’s always a good idea to keep your networking pipeline full. There are a number of ways to find and nurture new acquaintances who may be able to enhance your career objectives. ...
by Joe Harrison | Feb 20, 2019 | Curriculum, Employee Training, Note Taking, Online Training, P1 Learning, P1 Plus, Retaining Employees, Sales Training, Selling, Training
Onboarding is one of the most important things a company can do to ensure their recent hire feels confident in their new job. Sadly, this process is not being done correctly at most companies, and one of the main reasons is because they don’t understand...
by Joe Harrison | Feb 6, 2019 | Marketing, Marketing Pros, Prospecting, Sales, Sales Cycle, Sales Training, Selling, Training Trends
As a seller, chances are that you’ve heard the acronym, C.N.A. It can stand for the Customer Needs Assessment or Conducting the Needs Assessment. It’s also known as the need’s analysis or the “tell me” interview. There are lots of catchy names… but the end game is the...
