by Jennifer Lane | Jul 24, 2025 | Advertising, Advanced Sales Training, Closing the Sale, P1 Learning, P1 Plus, P1 Selling, Sales Relationships, Sales Training, Seller Success Program, Selling
Written by Jessica Bennett Let’s talk about storytelling, because whether you’re brand new to media sales or you’ve been doing this for twenty years, one thing stays true: numbers alone don’t win hearts. It’s easy to default to stats. First-time sellers might...
by Jennifer Lane | Jul 7, 2025 | Sales, Prospecting, Selling, Ten-Minute Trainer, Ten-Minute Trainer Network
We’ve all heard it before: “Nobody’s buying in July.””Decision-makers are on vacation.””It’s just a slow season.” But let’s set the record straight the summer sales slump is a myth. And the best in the business know it. While others...
by Jennifer Lane | Jun 11, 2025 | Advertising, P1 Plus, Sales, Sales Training, Seller Success Program, Selling, Success
Written by Jessica Bennett You’ve probably heard a client say, “We just want to get our name out there” or “We just need more customers coming in”. It sounds simple enough, but as a media seller, you know there’s real strategy behind that request. What they’re asking...
by Jennifer Lane | Jun 3, 2025 | Goal Management, Goals, Motivation, Movitvation, P1 Learning, Sales Cycle, Sales Relationships, Selling, Success, Ten-Minute Trainer, Ten-Minute Trainer Network, Tips
Summer often brings a shift in energy. Clients head out on vacation, inboxes grow quieter, and the pace of business slows. But for small business owners and media sales professionals, this doesn’t have to mean lost momentum. In fact, learning how to stay...
by Jennifer Lane | May 13, 2025 | Advertising, C.N.A., Closing the Sale, P1 Learning, P1 Plus
Written by Jessica Bennett Landing a first-time advertiser is a big win but if you want real success, your goal should be turning that advertiser into a loyal, long-term client. Many first-time advertisers are hesitant. They might be unsure of the process, cautious...
