by Jennifer Lane | Aug 13, 2025 | Advertising, Sales, Sales Cycle, Sales Relationships, Sales Training, Seller Success Program, Selling
Written by Jessica Bennett Starting something new, especially in media sales can feel like stepping into a fast-paced broadcast studio where everyone seems to know their lines… except you. But here’s the truth: every top performer you admire was once in your shoes....
by Jennifer Lane | Jul 24, 2025 | Advertising, Advanced Sales Training, Closing the Sale, P1 Learning, P1 Plus, P1 Selling, Sales Relationships, Sales Training, Seller Success Program, Selling
Written by Jessica Bennett Let’s talk about storytelling, because whether you’re brand new to media sales or you’ve been doing this for twenty years, one thing stays true: numbers alone don’t win hearts. It’s easy to default to stats. First-time sellers might...
by Jennifer Lane | Jul 7, 2025 | Sales, Prospecting, Selling, Ten-Minute Trainer, Ten-Minute Trainer Network
We’ve all heard it before: “Nobody’s buying in July.””Decision-makers are on vacation.””It’s just a slow season.” But let’s set the record straight the summer sales slump is a myth. And the best in the business know it. While others...
by Jennifer Lane | May 13, 2025 | Advertising, C.N.A., Closing the Sale, P1 Learning, P1 Plus
Written by Jessica Bennett Landing a first-time advertiser is a big win but if you want real success, your goal should be turning that advertiser into a loyal, long-term client. Many first-time advertisers are hesitant. They might be unsure of the process, cautious...
by Jennifer Lane | Apr 1, 2025 | Goals, Goal Management, Media, Performance, Personal Brand, Ten-Minute Trainer, Ten-Minute Trainer Network
In today’s fast-paced business world, it’s easy to get stuck in survival mode—checking off tasks, juggling deadlines, and just trying to keep up. But what if the real key to staying relevant, competitive, and energized is asking one simple question: What’s fueling...