by Joe Harrison | Jun 5, 2020 | Advertising, COVID-19, Economy, Sales
We’re happy to bring back guest contributor, Bob “Z” Zuroweste. With 30+ years in the media industry, you may know Z from his time as VP/Market Manager Clear Channel, Sr. VP/Director of Sales for CBS Radio, VP/Market Manager for Entercom and...
by Joe Harrison | Jun 3, 2020 | Advertising, C.N.A., Cold Calling, COVID-19, On-Boarding, On-Demand, Online Training, P1 Plus, Sales, Sales Training, Training
My business partner Katey Woolam and I launched the P1 Plus entry level sales program eight years ago and from the very beginning the mission of the curriculum was straight forward. To on-board new sellers to the broadcast industry and provide them the coursework...
by Joe Harrison | May 27, 2020 | Advertising, COVID-19, Economy, Sales
We’re happy to introduce you to our guest contributor, Bob “Z” Zuroweste. With 30+ years in the media industry, you may know Z from his time as VP/Market Manager Clear Channel, Sr. VP/Director of Sales for CBS Radio, VP/Market Manager for...
by Joe Harrison | Mar 4, 2020 | Communication, Customer Service, Networking, Sales, Sales Relationships, Selling
Ah, prospecting. No, we’re not in the old west panning for gold in California… although, there is a case for sifting through rock and mud to find a few flakes of gold, right!? Instead, we’re talking about prospecting for potential clients. For those...
by Joe Harrison | Feb 5, 2020 | Communication, Customer Service, Internship, Sales, Sales Relationships, Workplace
Does this sound familiar? “Uh… yeah, I… would love to have an internship program to grow our company! Wait, do we offer internships? Do we pay our interns?”. Don’t worry, we’re not judging! Most companies love the idea of having an...
by Joe Harrison | Jan 9, 2020 | Communication, Customer Needs Analysis, Customer Service, Sales, Sales Relationships
Often there seems to be a breakdown between what companies think their customers want versus what their customers really want. Does this surprise you? It shouldn’t. Current customers want more than help with their problems… they want to know what you can...