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Generational Marketing

Generational Marketing

by Joe Harrison | Sep 10, 2020 | Customer Service, Generational Marketing, Marketing, P1 Learning, Sales Relationships, Selling

When it comes to the consumer purchase path it’s no surprise that each generation has its perspective. So how does someone effectively market to them? Well, that’s a great question as it all depends on the generational lens you are looking through that...
How Are You Adapting?

How Are You Adapting?

by Joe Harrison | Aug 24, 2020 | COVID-19, Innovation, Motivation, Sales, Sales Relationships, Selling, Small Business, Workplace

According to a recent article from the Washington Post, more than 100,000 small businesses have closed their doors forever this year, and sadly, that number is still on the rise.  This is scary numbers that keep small businesses up at night, but those who remain...

Gathering Prospect Info

by Joe Harrison | Mar 4, 2020 | Communication, Customer Service, Networking, Sales, Sales Relationships, Selling

Ah, prospecting. No, we’re not in the old west panning for gold in California… although, there is a case for sifting through rock and mud to find a few flakes of gold, right!? Instead, we’re talking about prospecting for potential clients. For those...

Internship Best Practices For Employers

by Joe Harrison | Feb 5, 2020 | Communication, Customer Service, Internship, Sales, Sales Relationships, Workplace

Does this sound familiar? “Uh… yeah, I… would love to have an internship program to grow our company! Wait, do we offer internships? Do we pay our interns?”. Don’t worry, we’re not judging! Most companies love the idea of having an...

How Customers Want to Be Treated

by Joe Harrison | Jan 9, 2020 | Communication, Customer Needs Analysis, Customer Service, Sales, Sales Relationships

Often there seems to be a breakdown between what companies think their customers want versus what their customers really want. Does this surprise you? It shouldn’t. Current customers want more than help with their problems… they want to know what you can...

The Power of Networking

by Joe Harrison | Oct 2, 2019 | C.N.A., Customer Needs Analysis, NAB, Networking, RAB, Radio Advertising Bureau, Radio Show, Sales Relationships, Success

Last week the entire team at P1 Learning had the opportunity to attend the NAB’s Radio Show in Dallas, Texas. It was a great event showcasing the best of radio along with providing insight on what’s to come within the industry. During this whirlwind of a...
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