by Joe Harrison | Apr 22, 2021 | Customer Needs Analysis, Sales, Selling
In sales you want to make sure you are getting as much information out of your client as possible to ensure you are providing them with the best solutions for their problems. But getting these answers can be tricky if you don’t know what to ask. Typically, in sales a...
by Joe Harrison | Apr 7, 2021 | Communication, Sales, Sales Relationships, Selling, Success
The way we conduct business has changed. We went from being out and about within our community to doing business remotely via Zoom (and in some cases, still in our pajamas). This isn’t anything that you haven’t heard, but what’s important to...
by Joe Harrison | Jan 6, 2021 | Digital, Digital Sales, Sales, Sales Cycle, Selling
We often hear people questioning broadcast media’s relevance in the years to come. Something along the lines of “how does broadcast fit into today’s digital world?” Here at P1 Learning we’re confident on broadcasting’s future! Not only will we have a seat at the...
by Joe Harrison | Oct 7, 2020 | Closing the Sale, Customer Needs Analysis, Sales, Sales Cycle, Sales Relationships, Selling, Success
Oh, it’s the delightful time of the year when many advertising contracts are due for renewal. Listen, everyone knows that retaining existing customers is more cost-effective than finding new ones. In fact, the White House Office of Consumer Affairs says it costs...
by Joe Harrison | Sep 10, 2020 | Customer Service, Generational Marketing, Marketing, P1 Learning, Sales Relationships, Selling
When it comes to the consumer purchase path it’s no surprise that each generation has its perspective. So how does someone effectively market to them? Well, that’s a great question as it all depends on the generational lens you are looking through that...
by Joe Harrison | Aug 24, 2020 | COVID-19, Innovation, Motivation, Sales, Sales Relationships, Selling, Small Business, Workplace
According to a recent article from the Washington Post, more than 100,000 small businesses have closed their doors forever this year, and sadly, that number is still on the rise. This is scary numbers that keep small businesses up at night, but those who remain...
