by Joe Harrison | Aug 7, 2017 | Sales, Time Management
As an account manager, a typical day consists of the following: All staff meetings, sales meetings, promotions meetings, face to face client meetings… one on one manager meetings, client lunch meetings… and the list goes on and on and on. Look, we are all granted an...
by Joe Harrison | May 2, 2017 | Advertising, Digital Sales, Interactive Sales, Media
At P1 Learning, our founders cut their teeth in the broadcast world. Early in their careers, they lived in the world of spots and dots, and organized their days surrounding drive time. And while the emergence of digital media has certainly changed the landscape of the...
by Joe Harrison | Mar 28, 2017 | Digital Sales, eLearning, Interactive, Interactive Sales
As an account manager, you know your broadcast and cable product better than anyone. But the ever-increasing demand for digital can put pressure on even the top performers in any cable and broadcast organization. The principles of selling digital are the same, but...
by Joe Harrison | Mar 6, 2017 | Enterprise Account, Sales, Selling
What exactly is an enterprise account? Well.. thanks to our friends and partners at ej4, let’s take brief look… Most salespeople think, mistakenly, that enterprise accounts are the largest accounts in one’s book of business. But, this is not necessarily...
by Joe Harrison | Dec 19, 2016 | Cold Calling, Prospecting, Sales
I’m going to say it… prospecting sucks. The thought of picking up the phone and reaching out into the unknown just feels all wrong. Think about it, throughout our childhood we were told not to talk to strangers. “Stranger danger”, right!? Fast forward a...