by Jessica Bennett | Jun 16, 2026 | Communication, Sales, Sales Training, Selling, Training
Summer often brings a different pace to the business world. Decision-makers take vacations, schedules become less predictable, and many media sellers experience a slowdown in client activity. While it can be tempting to view summer as a challenging season for sales,...
by Jessica Bennett | May 12, 2026 | Advertising, Communication, P1 Learning, Sales, Sales Relationships, Sales Training, Selling
In sales and leadership, skill might open the door, but character is what determines whether you are invited to stay. Every email you send, every recommendation you make, and every decision you stand behind is interpreted through how others perceive your intent....
by Jessica Bennett | Apr 15, 2026 | Communication, Sales, Sales Relationships, Sales Training, Selling, Training
Let me ask you something, are you running into more “let me think about it” lately? Not flat-out no’s…just hesitation. Because that’s what I’m hearing across the board right now. And honestly, it’s not always about your proposal. Most of the time, it’s that...
by Jessica Bennett | Mar 13, 2026 | Advertising, Communication, Sales, Sales Relationships, Sales Training, Selling, Training
One of the most important conversations happening between sellers and advertisers today centers around return on investment. Clients are no longer satisfied simply knowing their message aired or their ad ran. They want to understand how their marketing dollars are...
by Jessica Bennett | Feb 18, 2026 | Advertising, Communication, P1 Learning, Sales, Sales Relationships, Sales Training, Selling, Training
The media landscape continues to shift at a pace that can feel relentless. Layoffs, restructuring, tighter budgets, expanding AI tools, and evolving client expectations have created a climate of uncertainty across our industry. It would be easy to respond by pulling...
