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On-Air Insights With Katey

by Joe Harrison | Jun 5, 2019 | Advertising, Branding, Broadcast, Communication, On Air, On Air Talent, Radio

When it comes to attracting an on-air audience, no one knows how to do it better than our very own Katey McGuckin-Woolam who was a radio personality in the Kansas City area for over 25 years. Recently I had the privilege to sit down with Katey to discuss her...

A Day In the Life of On Air Talent

by Joe Harrison | Mar 20, 2019 | Branding, Broadcast, Getting Started, On Air Talent, Radio

  When discussing radio, one of the most popular and well known positions is the DJ or on-air talent. We all know those famous national DJ’s from Casey Kasem (yes, I grew up in the ’80s) to Ryan Seacrest. But do you know what on-air talent has to do...

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Recent Posts

Helping Your Clients Build Brand Awareness That Sticks

Stay Motivated in Summer Sales: 5 Strategies for Small Business Success

How to Build Long-Term Trust with First-Time Advertisers

The Content Confidence Gap: How to Stand Out Without Selling Out

The Media Sales Funnel Explained (and How to Navigate It)

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