by Joe Harrison | May 2, 2017 | Advertising, Digital Sales, Interactive Sales, Media
At P1 Learning, our founders cut their teeth in the broadcast world. Early in their careers, they lived in the world of spots and dots, and organized their days surrounding drive time. And while the emergence of digital media has certainly changed the landscape of the...
by Joe Harrison | Mar 28, 2017 | Digital Sales, eLearning, Interactive, Interactive Sales
As an account manager, you know your broadcast and cable product better than anyone. But the ever-increasing demand for digital can put pressure on even the top performers in any cable and broadcast organization. The principles of selling digital are the same, but...
