Blogs & Learning Insights
The P1 Futures Program Gains an Underwriter
The P1 Futures Program is a two-week “pop up” curriculum that brings broadcast sales to the forefront of college students’ minds. Since the beginning of the program, we've partnered with State Broadcasters Associations to fund 10+ colleges and universities across the...
How To Get The Renewal
Oh, the delightful time of the year when many advertising contracts are due for renewal. Everyone knows that retaining customers is more cost-effective than finding new ones. In fact, the White House Office of Consumer Affairs says it costs at least 7 times more...
4 Tips to Find Your Next New Hire
Finding quality people is getting harder and harder these days. With unemployment at all time lows, you need to think outside the box when building your employment bench. Simply placing an ad online will not do it anymore. According to an article from ERE.net 62...
Get Paid for Podcasts – 3 Tips
So, you and a buddy have been horsing around on the mic and you’ve noticed your listeners have been growing daily. Did you know you could get paid for your podcast? Revenue comes in two different forms: sponsors who pay for advertisement spots and listeners who pay...
Why You Should Pay Attention to Generation Z
Millennials, millennials, millennials. That’s all we’ve been hearing for the past five years, but now it’s time to obsess over a new generation: Generation Z. Those born between 1995 and the early 2000s fall under this “post-millennial” category. They have unique...
An Advertising Space YOU Can Own!
With all the money being spent on professional and big college sports, there are other very creative places in the sports world where you can launch a message for your product. The experts are starting to take a serious look at high school and small college...
5 Tips for Reducing Stress Without Leaving Town
For most of us vacations and getting away provide you with the capacity to relieve stress from day to day life. However, from time to time it is just not possible to get out of town for your summer vacation. We have come up with our top 5 tips for reducing...
P1 Learning Partners with States to Draw Broadcast Talent
What’s one of the biggest complaints in our industry? There are no good salespeople to hire! While we understand the frustration, there are good people out there, but unfortunately a career in broadcast sales isn't always on their radar screen. In effort to address...
Shop Local
At P1 Learning we’re out to save the world one local store at a time; or as a media company, why should you be concerned about promoting your audience to shop local? Back in 2010 American Express invented Small Business Saturday on the first Saturday after...