Blogs & Learning Insights
College Students Earn Sales Certificate
February 28, 2018 For Immediate Release Lake Land College broadcasting students earn radio marketing professional certificate Several Lake Land College broadcast sales students recently earned a certificate of completion from the broadcast training company, P1...
Tailor Your Pitch
Lets face it… each department within your organization is crucial to succeed. Without the management team you wouldn’t have goals to shoot for, without the accounting department you wouldn’t get paid, without your on-air or talent team you wouldn’t have a product....
5 Tips To Successfully Onboard A New Hire
Do you find yourself asking, "whatever happened to that new person we hired? Avoid asking that question by following these "5 Tips To Successfully Onboard A New Hire" (Onboarding, also known as organizational socialization or orientations) 1. Make sure your...
5 Tips to Hiring Right
Wouldn't it be great if there was a stork that delivered outstanding new sales people to your office? Well, don't hurt your neck looking up! Allow us to present to you, the "5 Tips To Hiring Right" (we would have had ten tips but the red wine ran out). 1. Throw out a...
How To Find Quality Sellers
One of the most common challenges we hear is how hard it is to find quality sales people. This is a common issue, not just to media as competition to hire talented sellers is fierce across all industries. In radio and television ad sales, there are often more...
Recruit, Hire, Train, Retain
What is the #1 complaint we hear? "Great sales people are impossible to find!" With the low unemployment rate, it is becoming more and more competitive to locate, attract and hire new sellers. It takes commitment, time, manpower and strategy to succeed. All of...
Radio Show Presenter – Speed Marriott
Back by popular demand, the Radio Show Consultants Series features many of the industry’s most respected and sought-after sales consultants and trainers, including P1 Learning CEO, Speed Marriott. In this nonstop, two-hour session, you’ll get “best of” tips from sales...
Getting Time On Your Side
As an account manager, a typical day consists of the following: All staff meetings, sales meetings, promotions meetings, face to face client meetings… one on one manager meetings, client lunch meetings… and the list goes on and on and on. Look, we are all granted an...
Learning Digital Sales with a Broadcast Lens
At P1 Learning, our founders cut their teeth in the broadcast world. Early in their careers, they lived in the world of spots and dots, and organized their days surrounding drive time. And while the emergence of digital media has certainly changed the landscape of the...