Blogs & Learning Insights
Equality vs. Equity – One Size Does Not Fit All
When we start talking to clients, we know that a Customer Needs Assessment is crucial to understanding and meeting their individual needs. We’re told time and time again that one size does not fit all when it comes to advertising and media sales. The same is true in our workplace, and it’s important to ensure that everyone’s needs are met in a way that drives them to be the most successful team member they can be.
Overcoming Implicit Bias in Sales
Conversations about diversity and bias can be uncomfortable, but it is important to understand the role that our own backgrounds, beliefs, and lifestyles can contribute to implicit bias. According to the National Institute of Health, updated January 2022, implicit bias occurs automatically and unintentionally, meaning it’s something we have very little control over. However, these biases can contribute to decisions and behaviors affecting our relationships with coworkers, clients, and communities.
The Benefits of Microlearning for Your Employees
Keeping your employees engaged and educated on the latest trends can be hard especially if you don’t have the tools to get this accomplished effectively. Did you know that when companies use microlearning they can increase employee engagement as high as 90% and that...
Maintaining Mental Health at Work
In today’s fast-paced and demanding world, it’s becoming increasingly important to prioritize mental health. Mental Health is an integral part of your life, and it’s important to take care of yourself in all aspects, including your work life. Here are some ways you...
Email Best Practices
A recent study done by statista.com has shown that the average employee sends and receives 376 emails per day! That is a lot of emails to look over and make sure you are addressing everyone's needs and expectations properly. With all of this going on in our inboxes we...
Tips to Improve Stress Management in the Workplace
Let’s face it, stress is an inevitable part of our lives, and it’s something we all experience at some point or another. This is especially true in our work lives. With companies wanting more and more out of their employees it’s essential to learn how to manage stress...
7 Things You Should Be Doing in Sales
As sellers, we're always looking for tips, tricks... anything to make our lives just a little easier. Listen, media sales can be a challenging and competitive industry and to be the best, one must be willing to put in the time and effort to build a client pipeline...
5 Tips to Help You Stick to Your 2023 New Year’s Resolution
Can you believe 2023 is almost here? Have you thought about what you would like your New Year’s Resolution to be? I’ve been debating if I wanted to do one this year because I can’t seem to stick with them…. (Insert sigh). I always start out with great intentions but...
Tips on Setting Up Email Appointments
Appointment setting is one of the most requested topics these days. Let’s face it; sellers are always looking for the most effective way to attract new clients. So, let's tackle this topic head-on. In working with media-based companies all over the country, we’ve...