P1 Learning Blog
Building a Dynamic Media Sales Internship Program
Welcome to the world of media sales, where every day is a new adventure! Creating an effective internship program is crucial for nurturing the next generation of sales professionals. With sales being a competitive market, your internship program at your station must have the tools in place to not only attract them but also keep them after the internship is over. To help, we have put together these 7 steps to get you started on the path to creating an effective program for your station.
Set Your Seller Up for Success
In today’s rapidly evolving broadcasting and media landscape, staying ahead of the curve is the key to success. And as your station sets its sights on expansion and growth, investing in online training can be your secret weapon. But the key lies in equipping your staff with the right skills, not just throwing information at them. Let’s dive into how online training through P1 Learning’s Seller Success Program, “P1 Plus” can revolutionize your team’s development and propel your station to new heights.
Rising Above Review
The 5th Annual Rising Above Virtual Sales and Management Summit was a resounding success! Both Derron Steenbergen and Speed Marriott joined forces in Kansas City to bring together industry experts and share their insights with the broadcast community. The two-day...
New Year, New Goals!
Have you finished up those New Year's Resolutions? If not, don't stress! I found myself doing some last minute polishing a few days into the New Year, so we're in this together. But, we all know how difficult it can be to keep up with our goals as the year progresses,...
2023 Year In Review
Hey there, Ten-Minute Trainer Network Members! As we wrap up 2023 and look ahead to 2024, we wanted to celebrate just how far we’ve come in the first year of Ten-Minute Trainer Network! Let's kick back, grab a virtual coffee, and take a stroll down memory lane. Last...
Rising Above Returns in 2024
Back by popular demand, Rising Above: A Virtual Sales & Management Summit will return on January 24 & 25th, 2024 for its 5th year in a row! This virtual summit is a great way to gather your team and kick off 2024! In past years, attendees have left this event...
Embracing Noooovember Can Help You Finish the Year Strong – Guest Blogger Derron Steenbergen
Here we are on the cusp of another Winter. With Halloween now behind us, Thanksgiving upon us and Christmas and New Years just around the corner, this can be the time that you put yourself in a position to not only finish 2023 strong, but help jumpstart next year. ...
How I Earn the Renewal
Alright, let's be honest. Sales is more than just a job to me; it's a passion. We're in the business of building trust, forging connections, and becoming the trusted advisor in all things related to the world of advertising. We’re not looking for that one-time sale......
Renewal Tips
Oh, it’s the delightful time of the year when many advertising contracts are due for renewal. Listen, everyone knows that retaining existing customers is more cost-effective than finding new ones. In fact, the White House Office of Consumer Affairs says it costs at...