P1 Learning Blog

7 Things You Should Be Doing in Sales 

7 Things You Should Be Doing in Sales 

As sellers, we're always looking for tips, tricks... anything to make our lives just a little easier. Listen, media sales can be a challenging and competitive industry and to be the best, one must be willing to put in the time and effort to build a client pipeline...

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Tips on Setting Up Email Appointments

Tips on Setting Up Email Appointments

Appointment setting is one of the most requested topics these days. Let’s face it; sellers are always looking for the most effective way to attract new clients. So, let's tackle this topic head-on. In working with media-based companies all over the country, we’ve...

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How to Handle Getting Ghosted

How to Handle Getting Ghosted

No one likes to be ghosted. In a past article, we discussed ways to not be ghosted when hiring. Today, I would like to discuss how one can get ghosted in other areas of work and how one can avoid that. Whether it’s a client who stopped responding to your emails, or a...

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How to Conduct a CNA That Gets Results

How to Conduct a CNA That Gets Results

In sales, chances are that you’ve heard the acronym, C.N.A. It can stand for the Customer Needs Assessment or Conducting the Needs Assessment. It’s also known as the need analysis or the “tell me” Interview. There are lots of catchy names… but the end game is the...

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5 Tips to Help Mandate Compliance Training

5 Tips to Help Mandate Compliance Training

I’m often asked, “What are P1 Learning’s most requested training topics?” The top three answers might surprise you…  Sales (OK, no shocker here)  Workplace compliance  Wait … workplace compliance!?  I know what you’re thinking — not everyone’s favorite topic of...

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It’s Renewal Season! Are you ready?

It’s Renewal Season! Are you ready?

Oh, it’s the delightful time of the year when many advertising contracts are due for renewal. Listen, everyone knows retaining existing customers is more cost-effective than finding new ones. In fact, the White House Office of Consumer Affairs says it costs at least 7...

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5 Reasons Why You Should Use eLearning

5 Reasons Why You Should Use eLearning

Here at P1 Learning, we love eLearning (of course, we’re a little biased). With hundreds of videos in our library from Business Math to Human Resources, we have learning tools for any situation. For instance, are you making the transition from an employee to a...

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Advertising in a Down Economy

Advertising in a Down Economy

Rising interest rates, spiking fuel prices, war in Ukraine, supply chain issues. Yes, some of us, including our clients, are getting nervous about the constant barrage of bad news — while others look at what’s happening in their own region as an economic upswing. Gas...

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